A model of clothing production and retail built around rapidly changing styles and relatively low prices.
Fast fashion combines a quick response to changing styles with relatively low retail prices. The term describes a production and retail model, so identifying it involves considering both the pace of changing the offer and the price position. A garment being fashionable, ready to wear or sold by a large retailer does not establish that model on its own. In a job description, the phrase can also identify a candidate’s previous retail environment. That use describes relevant experience and does not establish that the recruiting employer operates the same model.
In job listings
Gucci’s Operations Manager posting in Toronto preferred at least five years of retail operations management experience in fast fashion or luxury retail. Here, fast fashion identified an accepted background for applicants. The wording supports recognizing the term as a retail model while leaving Gucci’s own operating model unspecified. Search local jobs for “fast fashion”.
